Investing in startups has become increasingly competitive and markets are heating up. With deals being struck in record times, fund managers are forced to ask themselves tough questions about how they’re going to adapt without compromising the analytical rigour required to drive alpha.
VCs today have to entice entrepreneurs. And that’s where content marketing can help - just take a look at First Round Review if you haven’t
come across it already. Blogs, articles, podcasts, and videos can showcase a VC’s expertise and build credibility. Here are some tips to improve your VC’s brand image with entrepreneurs and investors.
